And of course, much more. In Southeast London, Monique Tomlinson oversees Peckham Palms, an Afro hair and beauty hub. Is this OK with you? Detailed research and segmentation for the main products and markets. 41. The Natural Hair and Loc Bar in the Brixton area of London. You know the Afro Hair and Beauty Salon in London and the Natural Hair Academy (NHA) in Paris very well. Is it true that France, while it stands as the biggest market, is hard to penetrate? Honestly, no one wants to go back to that look we have to be realistic. In 2016, perms & relaxers were the most popular hair service provided to black customers. THE VALUE OF EVENTS. In 2020, the global black hair care market rose to $2.5B. Plus, receive other occasional bits we think you'll enjoy, like competitions and offers. You know the Afro Hair and Beauty Salon in London and the Natural Hair Academy (NHA) in Paris very well. To establish the current state of play, were taking a look at the latest hair and beauty industry statistics for the UK, as well as those for the last few years. The Hair Salon US Market Size is $46.2B in 2022. Sometimes brands want to sell to stores directly, but a distributor is able to sell to 3000 stores, whereas a brand only to 200, so theres nothing to gain from direct selling and going against the distributor. White women rate black hair as less beautiful, less sexy/attractive, and less professional than straight hair. was awarded 8,500 pounds (about $11,800) in an out-of-court settlement, petition last year that pushed for mandatory training in textured hair. 37% will only dye their hair at home. Brazilian blowouts, press & curls, and protective hairstyles were the least-requested hair service in 2016, making up 15%, 255%, and 28% of services provided, respectively. Currently, the market is about $1.5-2.0 billion/year in the United States. Thats 18.9% of the total $3.04B market. Salon Industry Long Underserved Black Clients. LOral is a conglomerate that was never really interested in the black beauty market in the first place until they created Mizani in 1991. Black beauty needs to break the glass ceiling and head towards the mainstream. The answer is still murky, partly because the industry is sprawling and decentralized, with at least six licensing organizations that certify the thousands of stylists produced by training schools every year. Overall, how is the black hair care market performing? The North East has the lowest number with 2,766 nail technicians. The natural hair care market is estimated to have a growth rate of 4.7% annually from 2019. Black men contribute 21.0% of spending on toiletries, spending $62M out of a total of $308.3M. Our virtual concierge will create a hair care regimen just for you. For example, Unilever recently acquired Sundial Brands, a portfolio of personal care companies targeted at the black hair and beauty market. How To Naturally Grow Thicker Hair 60 Beauty Experts Share Their Tips, 95+ Natural Hair Statistics & Facts in 2023, 75+ Curly Hair Statistics & Facts in 2023. Even as many stylists see the new industry standards as significant, others worry that the change could take customers from existing Black-owned salons. 1 in 4 black women have difficulty finding products for their hair. Most of the natural hair care products contain . ll have to think of new products that will fill the billion dollar void leftover from hair relaxers. BEAUTY, BEAUTY TRENDS, CHAYET CHININ The last bastion of racial segregation lies in beauty products and hair salons. Shampoo and conditioner sales have continued to grow among black consumers in 2019 and 2020. SoftSheen-Carson, Africas Best, Lusters, and Dr. Miracles contributed the greatest number of top-selling ethnic hair care products in 2014. For 2017, the England estimate (36.1 million tonnes) was . Salon turnover in different parts of the country. A few years ago, a Nielsen report in the US found that black women spend nearly nine times more than their Caucasian counterparts on hair and beauty . It's hard to fathom why so many huge companies . . Please note the 2019 procedure statistics projections have been updated as of April 27, 2021, to reflect a more comprehensive set of board-certified physicians performing these procedures. Hairdressers also need to educate the consumer on how to use those products at home especially hair relaxers, because those can be the most damaging if badly applied. However, American hairdressers. Thailand earns $81 million a year from exotic orchid export. As of March 2020, the exhibition and events industry had lost 14.4 billion euros (16.5 billion USD). I think that the brands that dont make this jump, will miss a window of opportunity and run the risk of becoming irrelevant in 10 years or will simply be relegated as regional players outside of Europe. They wanted it to be a luxury product for hairdressers to use, but it was a major flop here. Fortunately, things are starting to change and black hair care brands can expedite this process by partnering with various hair salons. 30. This DIY self-care movement that took hold across the U.S. in the beauty and personal care industry resulted in an impressive 16% dollar growth across all channels in 2020. . The preservation of Black-owned hair salons is deeply personal to Ms. Newton, who shaved off her chemically straightened hair to encourage her daughter to be proud of her own natural hair. Although the so-called cost-of-living-crisis could also have a part to play. The weave industry will see a CAGR of nearly 15% from 2021 to 2026, growing from $6.6B to $13.3B. My 10 year old son doesnt even know what hair relaxers are when he sees old pictures of me with relaxed hair, he doesnt understand and asks why I used to have my hair like that. Most natural hair care products contain antioxidants containing Vitamin E, which nourish the scalp and promote hair growth. 50% of black consumers say that their hair is central to their identity. Other salons sometimes turn away Black customers, saying that their stylists are not trained to help them. Today, there are over 3000 black hair care brands that have popped up, that more or less do the same thing, so it has become an extremely competitive and fragmented marketplace. The global cosmetics industry is valued at $380.2 billion. And $784.6B by 2027. The Asia Pacific region, including China, has the biggest beauty industry market share, at 46%, followed by North America at 24%, and Western Europe at 18%. Having a familiarity with Afro-textured hair would be an improvement.. 35% of black people who prefer natural hair have had their hair colored once monthly or more. Figure 30: Hairstyles worn within the last three years - NET, 2021. 1. Personal care and beauty, which includes hair care, is a $518B industry in 2021. Hair extension Market Size was valued at USD 6.8 billion in 2022. That's a sharp fall of more than 30% compared to the 10,000 starting a course in 2018/19. During the COVID-19 pandemic, black consumers were 2.4 times more likely than the average consumer to purchase hair treatments. 87% of black women prioritize clean and safe products. Available to download is a free sample file of the United States . Need some help with your hair? 12. SoftSheen-Carson Dark & Lovely Healthy had the second-highest ethnic hair product sales in 2014, bringing in $9.6M, followed by Africas Best ($8M), Lusters Pink Smooth Touch ($7.3M), and African Pride Olive Miracle ($7M). Detailed research and segmentation for the main products and markets. Black consumers in the US spend disproportionately on styling products. Among the many sub-sectors within this industry, color cosmetics took a hit in 2020, dropping by nearly . Request for Customization. 41% of black American women say that the COVID-19 pandemic has forced them to change their hair routines, leading to increases in new product category spending. It would be a real positive if all salons could be able to do black hair.". Collectively, they generate more than $194 . There was amassive growth of 54%in the number of hairdressing, barbering and beauty businesses across the country over the five years up to 2020. However, both events have blind spots as they havent fully understood that the future of beauty resides in lifestyle and B2B and B2C experiences, which is something that Essence Festival does really well. Company number 30905R, VAT registration 335 1141 96. Hmm. With 24 product launches, Carols Daughter released the largest number of ethnic hair products from 2014 to 2016. There was a point where panic reigned among the leading brands of that time because they didnt know what to do anymore since women for the most part no longer wanted their hair relaxed. Hair care is big business. Focus on hair and scalp health to appeal to the growing number of protective style wearers. COVID Recovery; Improvements to education and training ; . However, in 2021, product claims drive black consumer purchases more than ingredient lists. 81% of black women say they prefer low-maintenance beauty and hair routines. What do you mean by hair relaxers coming back in the market in a different way? As far as product offering goes, there is still a gap in the market for products that aid in the maintenance of hair locs. After years of strong growth, the UKs Covid-19 pandemic naturally hit the hair and beauty industry hard. Yes, France is a very hard market to break into. Beauty salons, nail salons and barber shops were the top three retail categories with the highest growth. Policies that prohibit natural hairstyles, like afros, braids, bantu knots, and locs, have been used to justify the removal of Black children from classrooms, and Black adults from their employment. By Aina J. Khan and Charlie Brinkhurst-Cuff. The French West Indies are already market leaders for locs and natural hairstyles, but theres currently no beauty conglomerate that is seriously looking into this segment. Black Hair Industry Statistics 2022 1. 38. Inquiry Before Buying. According to some estimates, black consumers spend $473M on hair products annually. 43% of black spending power can be attributed to women. Anyways, to circle back to black British women, its a large diaspora: most of them have families in America or the Caribbeans, so theyre all interconnected and largely influence each other. Pointing to a nearby customer with a small blond Afro in Elite Studio in Armley, Ms. Newton said, My daughter gets to see that. However, there is one woman who saw the tide turning, and today she finds herself at the center of a booming sector valued at around billions euros. According to the most recent data, the top five ethnic hair care products in the US are Organic Root Stimulator, SoftSheen-Carson Dark & Lovely Health, Africas Best, Lusters Pink Smooth Touch, and African Pride Olive Miracle. Black women part of the natural hair community are more likely to show a preference for black textured hair. All the facts about black hair you were looking for. ( UFI, 2020) The global virtual events market size was valued at $77.98 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 23.2% from 2020 to 2027. The revenue of the fragrance segment per individual was $29.22 in 2021. ( Statista) The company sells products under the hair color, skincare, sun protection, make-up, perfumes, and hair care categories. In France, most of the hair traditions come from Africa like box or threaded braids. Save my name, email, and website in this browser for the next time I comment. A typical UK adult spends over 400 a year (33.36 a month) on hair and beauty products and treatments. Rising awareness related to the benefits of natural hair care products is one of the key factors fueling market growth. In 2021, 93% of the nail technician workforce is female and 7% is male. Hair discrimination is rooted in systemic racism, and its purpose is to preserve white spaces. Now things have changed, as more thought goes into deciphering digital, marketing and event planning budgets by country or zone. Natural hair care made up 8.74 billion of the global hair care market in 2019. In the 1970s, professional Afro hairdressing was a lonely endeavor in Bradford, a city in northwestern England. Black women experience more hair anxiety than other women. LOral s Mizani is a good example. (IBIS World) #2. However, in 2021, black-owned hair care brands are becoming increasingly common. Feb 2, 2022. (Condor Ferries, 2020) The hotel market is made up of over 4 million rooms worldwide. In 2018, black consumers spent $473M on hair products, which is 11.3% of sales for the $4.2B hair care industry. 24. African American shoppers spent 5.4% more on personal care products in 2020, which was nearly 2% greater than the national average. Laimar Swarry, whose father owns Piranha Hair Studio in Leeds, England, having his hair styled by Qasim Sajjad at the studio. Globally, L'Oreal generated the most revenue in the global beauty industry in 2019, amounting to $33.4 billion. Subscribe. Apprenticeships in the UK; Apprenticeships in England; Apprenticeships in Scotland; . Activilong is trying to clean up their ingredient list in their products to make it more natural and safe and theyve put a lot of effort towards their communications strategy. L'Oral. Skincare products make up 42% of the cosmetics industry, representing the largest segment of the market. Tue 25 Feb 2020 04.32 EST Last modified on Tue 25 Feb 2020 04 . Black Americans yearly spend 18% of their income on ethnic hair beauty products. (Research and Markets) Dropshipping Statistics. With multiple consulting activities for various brands to community management expertise hailing from. Even if most women today have embraced their natural hair, the natural hair care sector value does not equate hair relaxers market value. The leading beauty and haircare brand in . Studies show that black consumer spending increases with the number of black hair and beauty products available. American Society of Plastic Surgeons Unveils COVID-19's Impact and Pent-Up Patient Demand Fueling the Industry's Current Post-Pandemic Boom. The immediate question was whether every trainee, regardless of race, would now have to learn to cut Black hair. A boom that can hopefully be repeated. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. Then theres the Asian corner shop that lacks merchandising, customer service, nice in-store layouts and sometimes the products themselves can be expired. They like taking risks and they encourage women to show off their style! The black hair industry is worth an estimated 88 million, with black women spending six times more on hair care than their white counterparts. Black women are more likely to report having professional styling appointments than white women. 70% of black women say they now read hair product ingredient labels to avoid potentially toxic chemicals. Concretely the way it works is that brands sell their products to distributors and then the latter act as purchasing centers and choose what they want from the brands lines. Shampoo holds the largest market share in the haircare segment and is estimated to grow to $30 billion USD by 2023 compared . Hey! Figure 31: Instagram post - Dove x Brother Vellies. According to figures gathered byFuture In Beautyin 2021, 9.2% of nail technicians were entry level and 47.7% were in their early career. Black hair care products make up the largest single group of this market. The black woman is very demanding in terms of product quality: either she finds store bought products that correspond to her standards or she makes her own, hence the proliferation of DIY beauty and use of kitchen cabinet ingredients. Advanced economies experience somewhat sluggish growth in 2019. 59% of black women aged 1824 say they use deep conditioning treatments, compared to 37% of black women of all age groups. The UK organic beauty industry has recorded 10 years of sales growth, with sales in 2020 standing at 120 million. Afterwards, these distributors resell these products to stores. Figure 17: UK retail value sales of the women's mass-market haircare category, by product type, 2020 and 2021; Channels to Market. No such thing as bad publicity? They invest a lot in hair care but dont necessarily know how to get the best value for their money. When she suggested that trainees should learn to work on Black hair, her instructor said she could bring in only clients with normal hair to practice on. Image used under license from Shutterstock.